Content Marketing

A type of marketing that involves the sharing and making of online material (such as videos, blogs, and social media posts) that does not explicitly promote a brand but is intended to stimulate interest in its products or services. This course is designed to educate students the power of content and hot to optimize it to fullest.

Course outline

  • Mastering Content Types – Blog Posts, Whitepapers, Case Studies, Infographics, videos, etc.
  • Basics of Visual Design-keep it simple and pleasant to share.
  • Tonality – Audience centric content.
  • Channel – Tailoring the content according to the channel (e.g. how to tailor the content for Facebook audience vs. content for a LinkedIn audience)
  • Promotion – How to push content to relevant audiences
  • Virility – How to create viral content
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Web Design Training, Web Development Training, Digital Marketing Training, UI & UX (Front End Developer) Training, Graphic Design Training, Apps Development Training, HTML, CSS Training,

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